Marketing Strategy
The key to growth.
Know your customers. Define your message. Map their journey.
Growth isn’t a sprint, it’s a marathon.
We’re here to help you identify your most likely buyers, clients, etc., craft messaging that resonates with them, and map out the best times to communicate with them effectively.
We’ll show you how to dominate and win in your market.
Quick Tip: Awareness Levels
Guide your customer from 'I didn't know I needed this' to 'I can't wait to buy.'
Level 1
Unaware & Problem AwareUnaware: Customer is not aware of your problem of product.
Problem Aware: Customer is aware of a problem, but not aware of a suitable product or solution.
Level 2
Solution AwareSolution Aware: Aware of solutions, but not aware of your product.
Level 3
Product Aware & Most AwareProduct Aware: Aware of your product, but not sure it’s the right one.
Most Aware: Customer is convinced that your product is the best solution.
1. Know your customers.
(Ask these questions)
- What are the things that make your customer, your customer? (i.e. age, occupation, what brands do they follow? What books do they read?)
- What are your customers frustrations and fears? (i.e. what keeps them up at night? What challenges do they face on a daily basis?)
- What are your customers key purchase drivers? (i.e. Must have features, expectation of service, or price/budget considerations)
2. Define your message.
People don’t buy products or services, they buy transformation. Every product and every service on earth is designed to transform someone from a less desirable (before) state into a more desirable (after) state.
Example: Are you tired of long, drawn-out work days that leave you no time to focus on your most important responsibilities?
No worries, we’ve got you covered! We’re growth marketing company who can help you with the heavy lifting and guide you toward true, measurable, and scalable growth. Find out how!
2. Define your message.
People don’t buy products or services, they buy transformation. Every product and every service on earth is designed to transform someone from a less desirable (before) state into a more desirable (after) state.
Example: Are you tired of long, drawn-out work days that leave you no time to focus on your most important responsibilities?
No worries, we’ve got you covered! We’re growth marketing company who can help you with the heavy lifting and guide you toward true, measurable, and scalable growth. Find out how!
3. Map Their Journey
Read Our Client's Growth Stories
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Grow Your Business
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